A merge color that fulfills "foreign-style gray hair dyeing"
Eliminates contrast with black hair and expresses clear color without turbidity The MERGE COLOR series that gives black hair a sense of transparency and makes white hair develop a pale color to eliminate contrast and express a soft familiarity. Minimize the black-brown dyes used in gray hair dyeing, and use a special formula that combines multiple dyes with a sheer blue base to achieve a hybrid hue with a single bottle.
Merge color 3 "keywords"
・ "Trend word" for adult women who pursue fashion and coolness "Foreign-style gray hair dyeing" Pursuing the essence of hair coloring to make the future of adult women more enjoyable and cooler.
・ "Hue" preferred by adult women who meet their needs Hybrid hue that can be achieved with one Discerning 10.5Lv setting Coloring that is transparent even at low brightness
・ "De-whitening hair dyeing" that changes the concept of gray hair dyeing Abandoning the concept of dyeing gray hair firmly, the black-brown dye that is conventionally blended in gray hair dyeing is minimized, and gray hair is "SHADE OFF" by harmonizing "color", "brightness" and "light". * SHADE OFF ⇒ Gives black hair a sense of transparency, gives white hair a light color, eliminates contrast, and expresses a soft familiarity.
Product Features
■ Wash prescription By using 1 agent * 1 and 2 agents * 2 as an anion base, a liquid crystal cream base is formed, and the oxidation dye and alkali contained in the aqueous layer are efficiently carried from the cream to improve dyeability. In addition, by making the hair surface an anionic charge (-minus), the treatment ingredients with a cation charge (+ plus) work effectively to make the hair shiny and cohesive.
■ Fashion-based dye composition * The base color design is a combination of sheer blue, smoky charcoal, and khaki charcoal by reducing the amount of black charcoal that is often used in conventional gray colors to the minimum required amount. It blends gray hair with a transparent and soft color, eliminates the contrast with black hair, and expresses clear color without redness or turbidity.
* The black-brown color is cut to 50% or less, and the dye composition is designed so that the black hair does not become dark.
■ Color development support ingredient combination * By blending a metal sequestering agent into 1st and 2nd agents, metal ions that inhibit color development are sealed, leading to color development without turbidity.